Working with Websites to
Supercharge Revenue

At a Glance

Easy set up

Simply provide us with your domain information and your current advertising code and you’ll be live with SwitchAds in no time.

Guaranteed uplift

Using SwitchAds unique technology, we provide your website with access to increased advertiser budgets by getting them to bid on your inventory in an auction. This increases the competition and price for the advertising on your website.

No risk

There’s no downside. We only serve an advert when we receive a higher bid than your existing adverts are achieving. There’s no contract to sign and no set up charge — just some straightforward terms and conditions.

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How SwitchAds works

We bring you advertisers

SwitchAds works by bringing our sources of advertising demand and budget into competition with your current advertising solution.


You set the minimum CPM

Let’s say you earn on average £0.50 CPM for your ad slot. We take your ad tag and using SwitchAds technology, ask the Real Time Bidding market to beat £0.50.


We auction your inventory

If our advertisers can beat £0.50, then we show their advert and if we can’t, we deliver your default advert to the page.


Guaranteed revenue uplift

Every impression is underwritten by your existing ad tags, which mean you will never earn less money on your advertising inventory. Best of all, you'll get paid 30 days after the end of the month.

Watch the Video

Is SwitchAds right for me?

We work with websites at the start of their online journey and sites that are well established. From forums to fan sites, big brands to start ups, they all have one thing in common — they want to increase the amount of revenue their websites generate.

You’re just starting out…
If you’ve got a website without advertising, we’re on hand to guide you through the process from start to finish. SwitchAds will help you choose the ad formats and locations to best monetise your traffic.

You’re already generating advertising revenue…
If you’re a publisher with a website running an existing advertising solution and want to open up your advertising inventory to more advertisers, SwitchAds will supercharge your monthly revenue.

You’re a digital advertising guru…
SwitchAds is just one part of what we do. Our expertise extends to Holistic Adserving, Data Driven Publishing, Mobile, Video and App advertising and much more. Visit SwitchConcepts.com for further info.

Download our fact sheet    

Find Out More

“SwitchAds increased our revenue immediately — it’s a no brainer for any website owner”
“Switch’s solution has resulted in DVT Systems’ revenue increasing by an impressive 80%”
DVT Systems
“Since working with Switch, we have seen a steady and sustained increase in revenue across the board.”

About Us

SwitchAds is a simple digital advertising solution and part of the comprehensive suite of offerings from Switch Concepts. Switch are a fast growing digital advertising technology company providing clients with a pioneering adserver technology and a data platform to enable website publishers to maximise income from their ad inventory.

Founded in 2008, Switch Concepts has grown rapidly due to a relentless pursuit of revolutionary software and unrivalled customer service. Since then, our reputation has been built on a platform of digital excellence, delivered with a focus on providing great customer experiences.

Switch Concepts were ranked Number 2 in the 2013 Sunday Times Tech Track 100.

For more information, visit SwitchConcepts.com

Contact Us

Switch Concepts Ltd
Hounsdown House
Hounsdown Business Park
SO40 9LX
United Kingdom

+44 (0) 333 200 1231

SwitchAds brought to you by Switch Concepts

tech track 100

#2 in the Sunday Times
Hiscox Tech Track 100